Studies by Gillette in the world, confirm two things: 1. That women prefer shaved men 2. A good shave, increase your self confidence. Then we wanted to help our users to help them with that confidence. And we hired the epitome of seduction national and eternal alpha male actor Fernando Kliche, so that, together with sociologists and studies in depth, we created a true "academy" of seduction: seduction machine is the name of the course, which is divided in 7 classes. Seven classic situations where Kliche will teach you their best moves: Love at first sight, Major Leagues, Forgive me ... The campaign, made entirely by MRM Santiago, began with Public Roads, the press, radio and television: Obviously, the website is the heart of the campaign. And once registered with it, you'll find 7 courses designed to become the lover you always wanted to be. Love at First Sight, Major League Baseball, Forgive me... 7 situations, 7 lectures released every week that Fernando will teach, using realistic techniques and designed by sociologists and experts, to conquer the woman you want.
At the end of each course (1 week each), and after winning and bet points with games and quizzes for each class in social networks, Monica Godoy (recognized Chilean actress) prove, through an immersive video, if you are able to put into practice what you learned by graduating at the end of each week. And of course, participate in awards for which you can participate using a system of "auctions": each course and trivia of it, score points. To win, you bet these points. In addition, every week, there are "auction" with your flash points earned-quizzes on Facebook, Twitter knowledge tests, "to win prizes according to each class (in love at first sight give away a puppy irresistible to women in Great Armani league full closet). The grand prize is a trip through the world of seduction: Cuba, Italy and Thailand. The weekly course is summarized in a PPT to Slideshare, so you can see and follow learning.
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Public via advertising
Public via advertising
Public via advertising
